How to use Google Keyword Planner? An Easy Guide for Beginners
Google keyword planner is one of the most powerful tools offered by Google to expand and create new search network campaigns. This tool helps you to search for new content & ideas based on the keywords, find out the new list of keywords, the performance of the used keywords, etc.
Use Google Keyword Planner for SEO
Watch Video Tutorial:- [Video Source: Quicksprout ]
Part (A) SET UP YOUR ACCOUNT:-
Sign up for a free AdWords account:-
This service is only available for users, who have a free AdWords account with Google. The sign-up for the account is absolutely free, the user will be charged only for the service usage.
You can type https://adwords.google.com/home/ in the web browser and click on the “get started” button. After clicking on the “Skip Guided set up” your account will be generated. It is always advisable to use the business account for the same.
how to use google keyword planner for SEO.
Login to your Google Keyword Planner tool:-
Once, you have the account in AdWords, you can directly log into the account which will direct you to the Google Keyword Planner. After you log in to your Google AdWords account, click on the tools and then on the Google Keyword Planner.
Another option is to type in the browser followed by the “Sign in to AdWords” button.
Google Keyword Planner Tutorial
Browse the activities:-
With this tool, you can do keyword research for free.
In the Google Keyword Planner, you will be having four options in the menu bar. The list of the same is as follows:-
- Search for new keywords using a phrase, website, or category
- Get search volume data and trends
- Get the web traffic forecast for a list of keywords
- Multiple keywords list for the new keyword ideas
keyword planner option
Parts (B) USE THE NEW SEARCH FOR KEYWORDS:-
Click on new keyword search and group ideas:-
Once you click on the above-mentioned menu, it will bring some other menus such as “Your product or Services” and “Product Category”. One needs to be very careful while putting the data because the same will be bringing results for you.
Enter the necessary data of the product:-
This is the most important step. You have to enter the necessary data for your product. Use the proper and accurate words and avoid using vague words. Make sure that you use the targeted keywords.
Choose the target:-
This tool helps you to search for the relative options according to the target country, language, nationality, and search engine. Hence, it gives wonderful results to the people who have their business set up in abroad or in countries outside.
Customized Search Advantage:-
You can customize your search by including or excluding certain keywords. You can also use the filter option in order to maintain preciseness. You can skew the results derived in the past in the cases of old and repetitive searches.
Click to “Get Ideas”:-
This will bring you to the result page of the keywords. Here, you will be able to find the pool of derived keywords and you can identify the necessary keywords for you.
Google Keyword Planner Infographic
How to Use google keyword planner for SEO Infographics 2
Parts (C) SEARCH VOLUMES OF RESULTS:-
Get the search volume results or add them to a group add:-
If you know the accurate keyword on which you want the search result, then this is the most effective tool. However, if you want to discover the new keywords then you can opt to click on the search for new keywords and ad group idea tool.
Upload the list of keywords:-
You can compile the list of all the needed keywords you want to search, copy-paste them into the given “Entry keywords” window, and get the result. Another way is that you can click on the browse button and upload the compiled file containing the list of keywords. You can then filter the results according to the geographical locations, nationality, language, etc.
Click on “Get Search”:-
When you hit on the get search, the same will bring the complete list of the keywords that are being searched by the tool.
Parts (D) INTERPRETATION OF THE KEYWORD RESULT:-
Survey the webpage:-
There are multiple elements such as ad group ideas, keyword ideas, etc. are available. These elements help you determine the strong and relevant keywords. Also, it is possible to edit the search parameters.
Utilize the ad groups’ idea tool:-
This option helps to sort the names according to the relevant order. You can even determine the niche market. Apart, you can even download the file containing keywords and groups to your computer to carry out further research.
Utilize the Keyword Idea Tool:-
This option is significant in getting us a higher search volume, suggestions of the potential bid, competitor’s rates, etc. It helps to bring the diversified, potential, vast variety of keywords relevant to the topic.
How to get keyword-oriented content for a website or a blog?
For a business to prosper, it is important to regularly update its customers with fresh content. Content needs to be relevant just not for the customers but for the search engines as well in order to ensure optimum SEO.
Contentmart is one such platform where you can find skilled freelance content writers who can provide you with 100% genuine content that is persuasive and SEO-friendly.
Final Words: So I believe that now you know how to use GKP and find the best keywords for your niche. Google Keyword Planner is one of the best SEO tools available for Free.
Let me tell you If you have any queries related to how to use Google Keyword Planner for SEO in 2022.