If you want to improve your ranking, then read these 15 WordPress SEO tips to rank higher.
There might be a lot of posts regarding the actionable tips to scale up your rankings in the search engine, and the problem with them is, that what works for others may not work for you. But there must be something that is common and yet an effective way to boost your rankings in 30 days. Are you up for this?
Let’s get into the list and see how these 15 search engine optimization tips can boost your rankings within the span of thirty days.
Well If you want to turn your website into SEO Powerhouse then you must download these 15 BEST SEO Plugins For WordPress.
WordPress SEO tips Credit: Rightwaysolution.com
How Do I Improve My SEO Ranking?
Have you question like this in your mind? Then don’t worry.
You are at the right place. In this post, you will learn about all the basic and advanced WordPress SEO Tutorials with how to use the Yoast SEO plugin to improve your ranking.
1. Making a list of low competitive keyword list and using LSI keywords:
This is the most important WordPress SEO Tip and you need to do it right now.
If you don’t have a list of focused keywords in your niche then go to kwfinder and create one.
let’s suppose I am going to research keyword on “kwfinder review” and want to search all the metrics
So I will enter the “Kwfinder review” inbox and will hit on “analyze”.
This screen will come:-
This screen is divided into 2 parts:-
In the left part, we can see another keyword on suggestion based, their CPC(cost per click), average monthly search volume, PPC(Level of competition for AdWords and Bing PPC), and ranking difficulty.
I always prefer keywords that have an under 40 difficulty score.
Just do free keyword research like this and create a list. It’s urgent and very important.
Targeting keywords can sometimes get tricky because it might be hard to target main keywords where many big guns already hold a high authority. Well, instead of targeting the big keywords with loads of traffic and high cost per click keywords, start targeting the low competitive keywords and make use of latent semantic keywords.
Don’t ever neglect the power of latent semantic keywords, because there must be hundreds of LSI keywords that are untapped in your niche.
2. Making use of cornerstone pages
If you think what the hell does this mean, cornerstone articles are something that brings you the most traffic, let’s assume that you have around five posts on the same keyword with authority diversified, search engines cannot decide which article is most relevant and which article carries the more value to your readers.
Credit: HBB Forum
The way to utilize the power of cornerstone articles, in this case, is, to merge all the related posts of that particular keyword, which ease up the work for Google to decide about the post and keyword by making a cornerstone page.
3. Using keyword relevancy and variation throughout the content:
Even though most of us know that dropping keywords at the beginning of the post is a good signal for search engines to rank the post better, using the related keywords and variation of keywords throughout the post helps to rank for other keywords as well with low competition.
Watch Video To Learn More
Stop Reading Now, If you think keyword relevancy doesn’t work.
Always make sure that you don’t end up stuffing your whole content with the same keyword and get penalized.
4. Optimizing the title tags and images attributes:
Most of us are not aware of the fact that search engines take the title tag as the first factor to decide about your post content. Since HTML depicts the title from the <title> tag, make sure all your posts are attributed to it.
We also ignore the power of images from the Google search engine; stats show that billions of searches are made to Google images every day. If you implement the images with proper title and alt tags, search engines are going to rank your image well as well as posts add more value to your SERP stats.
WordPress SEO Tips by SEOFREETIPS
5. Making use of Meta descriptions:
Meta descriptions are nothing but post content or customized content that appears in search engine rankings; compelling Meta descriptions are said to work like a charm to get more click-through rates in SERP and also Meta descriptions with proper keywords and variation can also help posts rank better.
It is expected that Meta descriptions should be less than 150 characters and beyond that would make it hard for search engines to display content. And also if you try to include the Meta description with user intent, it highlights to the user query which can make your visitor click on your site by displaying it in bold.
Basically, there are 3 main benefits of using meta descriptions:-
- Bolded Keywords in Search Result.
- Social media sites like Facebook and Google Plus use them.
- It helps you to get more CTR.
6. Interlinking articles with targeted keyword variations as anchor text:
Getting backlinks are tough and tedious, but what if you can create them yourself?
Yes, you read it right, backlinks from other posts make search engine crawlers crawl the posts better, and also interlinking the posts with a slight variation in keyword can pass the link juice increasing the overall authenticity of the post and ranking it better
Another trick you can use here is to index your newest article faster, you can interlink it with the old posts on your blog.
However, you should always avoid Interlinking mistakes like linking useless and relevant pages, interlinking too much or not linking correctly, linking 1 page with 2 times in the same article, or not using anchor text variations.
7. SEO friendly URLs
This is relatively a new trend in SEO, having shorter URLs are ranking better than the ugly URLs with category and date included in the permalink structure. Always make sure to keep the slashes as minimum as possible and including the keyword at the beginning of the URL is an added advantage to ranking well. You can also separate the keywords using a hyphen if you are targeting multiple keywords.
SEO Friendly URL Tips: Keep it short and simple.
Though Short URLs are the basic trick of SEO. Yet they’re very important.
In fact, Brian Dean from Backlinko reports that URLs are a significant ranking factor.
In his 200 ranking factor report :
- URL length is listed as #46 in Google’s top 200 ranking factors
- URL path is listed as #47
- The keyword in the URL is #51
- The URL string is #52
8. Increasing Social Signals:-
Social signals include Facebook likes, comments, share, pins, retweets, LinkedIn likes, comment and share, StumbleUpon bookmarks, followers, G+1, circle, share, Tumblr likes, etc.
If our main focus is SEO then each social signal is not equal. I suggest you to focusing on Pinterest repins and G+1. Both of them are best for SEO.
Socialsignals affect our blog in three ways :
- Each social share gave ” one more’ backlink aka Reddit bookmarks, Digg bookmarks, Pinterest repins, Tumblr shares, etc.
2. They gave referral traffic. In another language, social signals are free source of traffic.
3. Social signals boost SEO. As already mentioned social signals will be a big SEO factor, especially in 2022.
Here is an easy process to get easy signals :
- Share your post in as many FB groups as you can.
- Share your post on all your social media profile.
- Register at social exchange sites like addmefast .
- Buy social pilot that automatically shares your post in 100’s on FB, LinkedIn, and G+ groups/communities.
- You can also buy about 2300 social signals for $3 from seoclerks.
- Register at viralcontentbuzz which is free and get quality social shares for your post.
9. Precise link building strategy:
Building links are confusing and tricky.
Most of the beginners start building hundreds of links to the site without variations in the keyword and most of these links would be spammy and non-authoritative.
In this case, there might be a sudden rise in rankings but after Google updates kill these in no time, and to build links to your site, consider doing guest posting and approach the bloggers from the same nice to link back to your site by publishing great content.
Always remember that content that adds value to your readers gets natural backlinks.
Blog commenting is yet another powerful and easy way to build links.
Blog commenting is a powerful and effective method of getting backlinks and increase website traffic.
Stop Reading Now, If you think Blog commenting is waste of time.
Blog commenting is easy backlinks.
Blog commenting also helps in building the network of bloggers and webmasters and is also considered as a beginner-friendly method for newbies.
10. Have a mobile-friendly site:
70% of the search traffic is coming from mobile devices, if you are still sticking with the old school website layout, we have bad news for you.
Google started kicking out the sites with bad design and non-mobile-friendly sites from SERP, so we firmly suggest you invest in the mobile-friendly as well as the responsive theme to ensure that your rankings won’t drop.
It is the most common SEO mistake to avoid.
So always make sure that your site is mobile-friendly and responsive for all devices like iPhones, smartphones, mobile tablets, and big-screen computers.
You can check how your site looks on all screen resolution devices with mobiletest.me
Enter your site and see the looks:-
Here is one example of non-responsive website:- flashscore.com
Is this site mobile-friendly?
Second, you can test your site mobile score with gtmetrix or google official tool.
How to fix if your site is not mobile responsive or How to make your site mobile friendly:-
Some basic tips you must use:-
- Use small images.
- Use a mobile responsive theme.
- You can also use the jetpack to make your site mobile-friendly.
- Check this option in the jetpack setting.
Alternatively, you can use wptouch plugin which works great than a jetpack.
11. Publishing relevant content and staying updated with posts:
As time flows everything changes and so should your content. Google loves fresh content, and if you do not update your content over time, other sites can take over.
To stay in the competition, consider posting articles regularly and most importantly update the content. Updating old content can boost your rankings.
In short words, Never confuse your readers,
12. Using AMP:
AMP is nothing but an open-source project which is capable of loading a web page up to four times faster in less than a second and also which consumes eight times fewer data.
Google is now expecting all webmasters to implement AMP to their web pages. Even though AMP is considered as an advantage for visitors, webmasters are complaining about the issues with AMP which are fewer conversions and decreased ad CTR. But sites that use AMP are performing better than sites that aren’t using AMP.
13. Building an email list to get instant traffic:
You can use plugins like Jetpack and other subscriber plugins to build your email list, and when a user subscribes to your blog, as soon as you publish new content, mail will be sent to your subscribers which can bring instant traffic without any promotion at all.
There are a lot’s benefits of email marketing:-
Try Aweber For FREE
There are a lot of subscriber plugins available with both paid and free subscriptions namely SumoMe, AWeber, etc.,
Beginners can start with Jetpack and add a subscription widget at the end of the post to build an email list.
Read all the email marketing facts posted by websitebuilder.org
14. Check your page speed:
If your website page speed is too high, no doubt that Google started to dislike your site for its snail response. According to the recent stats, 50% of users tend to leave a site if it doesn’t load in less than 5 seconds.
If your site speed is greater than 5 seconds, consider fixing them, there are a lot of page speed optimizations available, you can check Google developer insights to check your page speed, and page speed optimization techniques mainly include optimizing the HTML and CSS content of your site and compressing the images.
You can use GTMetrics to get details statistics.
15. Use analytics to track the visitors and bounce rate:
Consider installing Google Analytics to track the visitor’s behavior, if your site bounce rate is too high, you may have to check the content quality as well as improve the user engagement by providing something which adds value to your visitors. Higher the bounce rate, the less time your visitors are spending on your site. So bounce rate also affects rankings hence consider decreasing the bounce rate.
You should also focus on your site design to decrease bounce rate.
There will be a drastic change in the next few years in search engine optimization as the trend of SEO changed in 2022 giving rise to personal digital assistants modifying the way we interact with search engines. To stay ahead of the competition, we have to adapt to these changes and take necessary actions to ensure that we are up to the game, if you implement all these 15 actionable SEO tips, we are sure that you can see a change in your ranking.
What is your view about these 15 WordPress SEO Tips?